Arby`s®

In August 2010, TAB Gıda introduced Arby's® in Türkiye, a fast-food chain that revolutionized the traditional fast-food concept by offering original menus and hidden flavors. Arby’s® has since become the preferred destination for meat lovers, offering the most special form of roasted beef and a wide range of unique products to its fans at more than 140 restaurants.

Becoming a huge success quickly thanks to TAB Gıda’s unparalleled experience in the industry, Arby's® has tripled the number of restaurants in just 6 months, and deemed worthy of the “Fastest Growing Country” award by Global Arby’s®.

Year 2024

  • Arby’s® was named “Brand of the Year” in the Self-Service/Fast Food category at The ONE Awards Integrated Marketing Awards, the first and only event recognizing brands and stakeholders that increased their reputation the most throughout the year, organized in collaboration with Marketing Türkiye and AKADEMETRE.
  • With its AI Cashier project, Arby’s® won the award in the “Best Use of Technology in Innovative Media” category at the MarTech Awards, which honor the most successful marketing technology projects setting examples for the industry.
  • Arby’s® received a Silver Award in the Best Artificial Intelligence Team category at The Hammers Awards.
  • Additionally, Arby’s® was named “Franchise of the Year” at the Franchise Convention organized by Inspire Brands.

Year 2023

  • The Worldwide Franchise Convention recognized Arby's® with "Licensee of the Year," "Operator of the Year," "Good Citizen of the Year," "Best Marketing Campaign of the Year," and "Best Delivery Campaign of the Year" awards.

Year 2013

  • "Fastest Growing Number of Restaurants" award by Arby's® Global.

Year 2012

  • “The Most Recommended Hamburger Chain Restaurant" of 2012 according to MediaCat Net Recommendation Score Research results.

Year 2011

  • Arby's® Türkiye was given the "Fastest Growing Number of Restaurants" award by Arby's® Global by increasing the number of restaurants in Türkiye from 8 to 22 in a very short time.